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The Bloom Ferments video on a laptop and a phone: an illustrated jar of pickles and peppers

Bloom Ferments

{ Visual Design }{ Motion Design }

A short animated Kickstarter promo introducing Bloom Ferments and the tiny organisms behind their fermented foods and drinks.

See the resultRead the process
Year
2026
Project
school project

Tools

  • Figma
  • Illustrator
  • After Effects
  • Audition

Briefing

Create a 30–60 second promotional video for an existing Kickstarter campaign, making the product and its story more engaging through motion design.

Three Kickstarter campaigns compared, and the brand research for the chosen one

Process

Research & Concept

I chose Bloom Ferments, a small brand producing fermented foods and drinks. My concept was to zoom into the products and bring the invisible fermentation process to life through animation.

Visual design

I explored colourful, textured motion graphics and illustrated every scene in Adobe Illustrator, creating a playful visual style inspired by the product itself.

Animation & Sound

I brought the illustrations to life through animation, focusing on pacing, transitions and storytelling. I also used Adobe Audition for the first time to work on the audio and spoken narration.

The concept presentation: the brand, its customer and its product
The style board and the motion board
Illustrations of bottles, peppers, cabbage and a delivery truck, textured with brushes
The video’s scenes as artboards in Adobe Illustrator
The animation timeline in Adobe After Effects
A Bloom Ferments scene being animated in Adobe After Effects
The last scene of the video in Adobe After Effects

Result

A short animated promotional video introducing Bloom Ferments, highlighting its products and inviting viewers to support its Kickstarter campaign.

Video
Three Kickstarter campaigns compared, and the brand research for the chosen one
The concept presentation: the brand, its customer and its product
The style board and the motion board
Illustrations of bottles, peppers, cabbage and a delivery truck, textured with brushes
The video’s scenes as artboards in Adobe Illustrator
The animation timeline in Adobe After Effects
A Bloom Ferments scene being animated in Adobe After Effects
The last scene of the video in Adobe After Effects
Let’s work together